The ACTA Campus launches Certified Travel Counsellor (CTC) exam preparation modules and the Air Canada Expert (ACE) recognition program

As of today, ACTA is offering the Certified Travel Counsellor (CTC) exam preparation course through the ACTA Campus. By completing the modules Travel Agents will be prepared to pass the exam and complete the first step to receiving your professional designation of Certified Travel Counsellor. Those who successfully complete the exam, work 1800 hours of relevant experience and submit a performance appraisal from their manager will achieve the professional designation of CTC. Travel Agents who successfully complete the program will receive:

  • CTC Graduation Certificate,
  • CTC certification logo to include on emails, business cards and stationery
  • Eligibility for ACTA achievement awards
  • Exclusive FAM opportunities

Christine Chilton, ACTA Director of Education stated, "We are thrilled to be moving many of our certification & training processes online. With the ACTA Campus we can now take advantage of the technology to get us out of the pen and paper process that has followed us since ACTA acquired CITC (Canadian Institute of Travel Counsellors)."

Also today, in partnership with Air Canada, ACTA is excited to be offering Travel Agents the opportunity to "Explore, Learn and Earn" about the Air Canada family, destinations, products and services through the ACTA Campus. Travel Agents can now complete the Air Canada Global Sales University curriculum and be on their way to becoming a certified Air Canada Expert (ACE).

You can become an Air Canada Expert (ACE) in two easy steps.

First, obtain your Captain's badge by successfully completing all 16 modules within the 6 Air Canada courses with a grade of 80% or higher. As Captain you will receive Air Canada's Global Sales University certificate of completion and be eligible to attain your ACE Certification. You will also be entered to win an IPad-Pro with the draw to be held in November, 2016.

Second, complete all 3 case studies no later than August 31, 2016 with a grade of 90% or higher.

Once you have successfully completed the requirements within the two step process you will receive the designation of "Air Canada Expert." Travel Agents who hold ACE designations will receive the Air Canada Expert Recognition Kit which includes:

  • Eligibility to win a seat on the Air Canada Experts exclusive, FAM trip to one of Air Canada's or Air Canada rouge's new destinations confirmed in Premium Economy or Premium rouge with accommodations courtesy of Ritz Carlton
  • Air Canada Expert Graduation Certificate
  • Air Canada Expert Certification Logo for inclusion on your business card
  • Air Canada Expert window decal
  • Air Canada Expert Award
  • Inducted into our ACE Hall of Fame

"What we want to achieve with the Global Sales University is the ability to equip our travel partners with the tools that can help them sell the value of Air Canada effectively. We have an impressive suite of products and our partnership with ACTA will enhance their product knowledge of our network and make them better Brand Ambassadors," indicated Rob Puzzo, Manager, Alliances Sales Strategy and Sales Effectiveness.

"We realize we have a very competitive marketplace and agencies are required to know more about all the products and services of each carrier, cruise line, hotel or car rental chains they can sell. This platform allows us to provide them with the product knowledge in an engaging way."

Enroll today by visiting the ACTA Campus, and learn more about the Air Canada Expert program by downloading the overview document here.

Early last year ACTA signed a strategic partnership to bring the Travel Learning Campus (TLC) to its members in the form of the ACTA Campus.

The Travel Learning Campus offers e-learning platforms and programs to the Travel Industry across North America. Travel Learning Campuses are built with the objective of supporting the retail travel distribution chain by providing a standard to online training and development that will support growth of sales and industry professionalism.

Simon Gilmartin, Co-Founder of Travel Learning Campuses states that he "applauds ACTA for their commitment to agent education. This program aligns perfectly with the vision of the Travel Learning Campus which is to enable performance, productivity and profitability by providing a high quality standard to online training and development that will support growth of sales and industry professionalism".