How Travel Advisors Can Use Their Own Story to Attract New Clients

Daniel McCarthy , Travel Market Report

“Who doesn’t love a good story? I’m going to share my story with you and hope by doing so you’ll walk away with lessons on how to share your own story. ”

That’s how Mary Jane Hiebert, the general manager of Canada One Travel, kicked off her session called “Involvement and Engagement” at Travel Market Place West in Vancouver last week. Hiebert told the audience about how she journeyed to where she is today and what lessons she learned along the way in hopes that they would learn how their own story can help them attract new clients and connect with current ones.