Agents Say Marriott Wi-Fi Policy Will Promote Direct Booking
Ana Figueroa, www.travelmarketreport.com
Marriott International’s new policy providing free Wi-Fi to loyalty program members who book directly, is attracting a lot of attention—mostly unfavorable – from travel agents.
Under the new policy, which goes into effect Jan. 15, free standard Wi-Fi is available to Marriott Rewards loyalty program members who book directly: via Marriott.com, with the Marriott mobile app, by phone at 1-800-MARRIOTT, or through a Marriott hotel.
The new policy applies to the company’s full service brands including Marriott, JW Marriott, Renaissance, Ritz-Carlton, Gaylord Hotels, and the Autograph Collection.
Travel Market Report spoke with agents for their take on the new policy. FULL STORY