HAL Academy refreshes courses, adds free cruise incentive

Holland America Line added four new courses to its HAL Academy for travel agents plus incentives including the chance to win a cruise on the Nieuw Statendam and other prizes.

The new courses cover things that differentiate Holland America and its on-board product, destinations and proven methods to enhance sales. More video, quizzes and fun learning activities are incorporated. The courses also feature insider tips and vivid images for easier learning.

'HAL Academy celebrated its 15th anniversary this year, and it was the perfect time to reenergize our core course so travel partners who have graduated from the original program along with those who are new to selling Holland America Line can benefit,' VP sales Eva Jenner said.

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